There are so many reasons why Heated Rivalry is entrancing millions of people. Showing the explicit pursuit of connection and love as a worthy and rewarding endeavor is one of them, especially in contrast to the real world environment of divide and conquer. [a rectangular fabric table runner with a painterly pattern of cottages and trees; it's folded in half and draped over the left side of a black travel case] As a genre, Romance rules in every way except one. It's the most profitable and popular genre in publishing. Dedicated bookstores, streaming channels, annual conventions, workshops, fan sites, hash tags, and podcasts; sold-out author/book tours, events with casts of adaptations and original screenplays--all of them attract and sustain and grow attention, engagement, and cha-ching. (Theatrical releases of rom-coms have dwindled over the years and the few that get released have launched with a high failure rate, but let's save that discussion for another time along ...